Cazenovia College Challenges & Opportunities Faced by The Restaurant Industry Paper

Cazenovia College Challenges & Opportunities Faced by The Restaurant Industry Paper
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1Challenges and how to solve them
The Canadian Catering industry has suffered a huge impact directly. The majority of
catering industries, especially small and medium-sized restaurants, are facing huge
challenges such as a sharp decline in customers and a shortage of operating funds.
The challenge of covid19 to catering is inevitable, however many restaurants in
Halifax used the correct response method.
Due to the impact of covid-19, Nova Scotia announced on March 17 that large
social group gatherings are prohibited, and most bars and restaurants dine in need
to be closed. This greatly aggravated the operating pressure of restaurants and
caused many restaurants to fail to repay loans, rent, or pay employees’ salaries due
to lack of funds, leading to restaurant closures. In order to maintain their
operations, many restaurants have chosen to start to take out and delivery services
and the meantime layoff staff or reduce their working hours to relieve financial
pressure.
Preventing the spread of covid-19 is of course the top priority during restaurant
business hours. Therefore, the restaurant must control the number of the customer
entering the restaurant, wear masks before entering, and maintain a safety
distance of 2 meters between tables, instruct employees to strengthen the
disinfection of tableware, menus, and pos machines used by customers. At the
same time Wear masks and gloves, and use sanitizer to protect themselves.
2 Opportunity
1,COVID-19 has made restaurants more aware of the importance of sanitation. In
COVID-19, everyone is panicking and so restaurants have to maintain the
‘extreme cleanness’ of everything in the restaurant. As a result, the sanitation
in the restaurant is much better. Moreover, the decreasing passenger flow during
the crisis has allowed restaurants to reflect on how to improve service quality.
2,the COVID-19 has made restaurants more versatile. In the past, the loyalty of
restaurants was built through the binding of its brand after customers’ arrival
and departure. Right now, more selling channels can be built. For instance, the
online catering trade bursts out. In this case, restaurants can make use of this
opportunity. Through delivering delicious food in the shortest time, c customers
can feel the charm of the brand, thus becoming loyal to the restaurant.
3,There will be more channels to open restaurants. Previously, the main location
to set up a restaurant was in an office building. Right now, restaurants are
discovering more locations to set up its branches, such as residential areas and so
on. More importantly, online channels will be researched.
The creation of community members will allow restaurants to have visible data.
Through visible data, restaurants are able to discover customers’ habits, thus giving
better service to attract more customers.
Where there is a risk, there will be opportunities. Restaurants ought to seize the
chances in this crisis to improve themselves.

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